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Challenges and Opportunities for Measuring Social Media Efforts in a Networked World Slides from SI10: Keynote 2

We will follow the bouncing ball of new relationships and connections created through social media in order to better understand the ways that digital media are shaping social change efforts


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AEA 2013, Panel Session 692, Evaluating Innovation and Impact in Social Enterprise: Current Methods and Future Directions

The operating environment of programs aiming to impact social conditions is changing

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Focus Search - Are there aspects of the initiative’s core “theory of change” that these lessons tend to confirm or disconfirm, and do they suggest ways to improve the theory of change?

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Eval11 Session 624: Demo - Follow Me, Friend Me, Tweet Me -- A Demonstration of Social Media's Evaluation Power

The number of social media formats, tools and analytic applications has increased exponentially of late. To employ social media effectively to support their advocacy efforts, organizations need to be able to evaluate: ▫ the various types of social media and how to use them ▫ the advantages...

Follow Me, Friend Me, Tweet Me_FINAL1.pptx

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Eval11 Session 225: Evaluating Community Engagement Using Social Media and the Web

This presentation was part of a Think Tank session (#225) at AEA 2011 facilitated by Katelyn Mack and Ellen Martin of FSG. Abstract: Social media use is growing among organizations seeking to have social impact. Social media is becoming a well-established platform for community engagement,...

AEA2011_EvaluatingEngagement_FINAL_for AEA.pdf

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AEA 2013, Measuring the Impact of Social Media Think Tank Session

Power point slides to accompany the think tank session on how to measure the impact of social media on achieving foundation and nonprofit outcomes. Presentation by Tina Kauh and Amy Woodrum of the Robert Wood Johnson Foundation, Victoria Dougherty of Victoria Dougherty Consulting and Katelyn...

AEA 2013 SMM think tank presentation VJDconsulting_RWJF.ppt

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Eval12 Session 532: Longitudinal Data for Department Assessment: Recruitment, Retention, and Social Capital

This paper’s purpose is to describe an innovative longitudinal survey to advance the validity of evaluation efforts for disciplines in higher education institutions that are under pressure to increase the vocational aspects of their programs. A lack of understanding about how majors search for...


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2016 AEA New Approaches to the Design and Evaluation of Global Programs to End Modern Slavery: Establishing an Evidence Base and Understanding What Works

Three presentations to AEA 2016 Conference (Session ID: 2280) - New Approaches to the Design and Evaluation of Global Programs to End Modern Slavery: Establishing an Evidence Base and Understanding What Works #SocialImpact #Eval2016 #HumanRights #AEA2016Conference #FreetheSlaves ...

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Focus Search - -trafficking programmes and (UNODC, 2008) UNODC UN WOMEN DPKO ICAO ICPO-Interpol ILO IOM OHCHR UNICRI UNICEF UNHCR UNFPA UNESCO UNDP UNAIDS The World Bank UN Inter-Agency Coordina.on Group Against Trafficking in Persons Accumulated knowledge Shared MEL approach Previous evalua.on Prac..oner Lived experiences indicators and tools Accumulated knowledge from CTIP + related sectors Develop a road map for strengthening CTIP efforts + an evidence base STEP 2 Feedback and improve CTIP efforts + M&E strategies Adapted from Rangarajan et al. 2011 Improved CTIP policies, pracLces, + programmes Need for CTIP programmes with evidence of effecLveness CTIP MEL framework STEP 1 MEL approaches, tools, + resources Monitoring and evaluaLon of CTIP efforts AK-informed CTIP policy, pracLce, + programme implementaLon Feedback and improvement Evidence + learning STEP 4 STEP 5 Assemble, sort, and access AK from CTIP + related sectors Employ AK in refining and strengthening CTIP policies, prac.ces, + programmes Implement AK-informed CTIP efforts Compile, disseminate, + integrate learning and evidence Learn, integrate, and assess contribu.on to + evidence of effec.veness Develop shared framework-based MEL resources + tools Build an MEL framework informed by previous CTIP evalua.on + prac.ce STEP 3 Road map to building an evidence base of counter trafficking in persons responses (CTIP) Results Space Instruments Policies LegislaLon Systems + Structures CooperaLon + Partners Knowledge Accumulated in the CTIP Field Supports + IncenLves Fewer people entering trafficking networks More people sustainably exiLng trafficking More risk + penalty for trafficking networks Less profit from trafficking + exploitaLon •  Increase idenLficaLons •  Increase relevance + quality of direct support •  Improve compensaLon for work done •  Shrink markets for goods/ services PBTL •  Clean supply chains + producLon processes •  Strengthen financial systems barriers •  Reduce enabling environment for traffickers •  Disrupt more trafficking networks •  Increase strategic prosecuLons + confiscaLons •  Address context- based risk •  Develop safer migraLon pathways and acLons More use of data + more evidence of “what works” •  Improve data + data systems •  Increase learning Capacity Skills Knowledge Change Instruments Change Reduced number of people trafficked and exploited Advocacy + Influencing Change Areas Reduced number and reach of trafficking networks Interven.on Space Next Steps . . . . . .toward building a CTIP evidence baseGood morning and thank you for coming on the final morning of the conference