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Eval11 Session 624: Demo - Follow Me, Friend Me, Tweet Me -- A Demonstration of Social Media's Evaluation Power

The number of social media formats, tools and analytic applications has increased exponentially of late. To employ social media effectively to support their advocacy efforts, organizations need to be able to evaluate: ▫ the various types of social media and how to use them ▫ the advantages/disadvantages of each ▫ what analytical data could reveal ▫ how programs can use this data to improve their efforts A review of the literature shows that analytic tools and how-to publications fall short in providing sufficient evaluative guidance that would enable programs to make the most of social media in their campaigns. To address this need, the Center for Evaluation & Research and the California Youth Advocacy Network will demonstrate the features of their new social media evaluation guide and illustrate how organizations can move beyond basic analytics to deeper insights about how social media data can inform their programs

Follow Me, Friend Me, Tweet Me_FINAL1.pptx

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Challenges and Opportunities for Measuring Social Media Efforts in a Networked World Slides from SI10: Keynote 2

Session Description: In a world powered by social media, a new kind of organizational form has developed, the Networked Nonprofit. Allison Fine will describe this new entity and discuss the particular challenges and exciting new opportunities for measuring the use of social media by organizations of all types. We will follow the bouncing ball of new relationships and connections created through social media in order to better understand the ways that digital media are shaping social change efforts


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Eval11 Session 225: Evaluating Community Engagement Using Social Media and the Web

Abstract: Social media use is growing among organizations seeking to have social impact. Social media is becoming a well-established platform for community engagement, yet we are still in the early stages of understanding how best to evaluate the effectiveness and impact of online and social media efforts, which often require going beyond traditional evaluation methods and technologies. This Think Tank session will provide a rich discussion of why and how to evaluate online engagement using accessible social media analysis tools

AEA2011_EvaluatingEngagement_FINAL_for AEA.pdf

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Eval2015 Session 2790: Reciprocity in Research: Using a Social Justice Framework to Balance Evaluator and Community Needs

Working with vulnerable populations raises questions of reciprocity: as evaluators, we acquire information from communities, but what are we giving back? In this session, the presenter will demonstrate how a community consultation was structured in a way that not only collected data from...

Eval2015-Reciprocity in Research.pptx

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2016 AEA New Approaches to the Design and Evaluation of Global Programs to End Modern Slavery: Establishing an Evidence Base and Understanding What Works

Three presentations to AEA 2016 Conference (Session ID: 2280) - New Approaches to the Design and Evaluation of Global Programs to End Modern Slavery: Establishing an Evidence Base and Understanding What Works #SocialImpact #Eval2016 #HumanRights #AEA2016Conference #FreetheSlaves ...

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Focus Search - We have monitoring information on key indicators collected from 19+ local partner organizations.We also have a series of tools that we use to measure and evaluate the component parts of this causal model* * -- Organizational Capacity Assessment Tool -- Coalition Capacity Assessment Tool -- Survivor Registry -- Reintegration Checklist -- Media Effectiveness Checklist -- Advocacy Milestone Tracker 8 Traditional impact measures of antislavery interventions have focused on individuals – changes in slavery prevalence and knowledge and awareness

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Introduction to Outcome Mapping workshop 2013

Slides from the 2013 AEA professional development workshop: Introduction to Outcome Mapping: A framework for considering complexity, relationships and context in monitoring and evaluating social change. By Kaia Ambrose and Simon Hearn #QualitativeMethods #AdvocacyandPolicyChange ...

aea slides for sharing1.pptx

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Eval10 Session 213: Engaging Social Justice in a Graduate Course on Program Evaluation

The purpose of this roundtable will be to share how issues of social justice are intentionally woven into a graduate course on program evaluation theory. The substance of what is taught, as well as the pedagogy of how it is taught, will aim to expose students to social justice as it relates to...