~AEA Public Library

Begin at the beginning and learn the basics of evaluation from an expert trainer. The session will focus on the logic of evaluation to answer the key question: "What resources are transformed into what program evaluation strategies to produce what outputs for which evaluation audiences, to serve what purposes." Enhance your skills in planning, conducting, monitoring, and modifying the evaluation so that it generates the information needed to improve program results and communicate program performance to key stakeholder groups.

A case-driven instructional process, using discussion, exercises, and lecture will introduce the steps in conducting useful evaluations: Getting started, Describing the program, Identifying evaluation questions, Collecting data, Analyzing and reporting, and Using results.

You will learn:

• The basic steps to an evaluation and important drivers of program assessment;
• Evaluation terminology, Contextual influences on evaluation and ways to respond;
• Logic modeling as a tool to describe a program and develop evaluation questions and foci;
• Methods for analyzing, and using evaluation information.

John McLaughlin has been part of the evaluation community for over 30 years working in the public, private, and non-profit sectors. He has presented this workshop in multiple venues and will tailor this two-day format for Evaluation 2010.